{"title":"Heat Protection","description":"\u003cp\u003eNeed some heat protection? We have you covered.\u003c\/p\u003e","products":[{"product_id":"the-1","title":"THE 1 - Hair Primer","description":"\u003cp\u003e\u003cstrong\u003eThe ultimate foundation for every hairstyle, on every hair type.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eWhether you are blow-drying for a sleek finish, enhancing natural curls, or protecting your hair from heat styling, THE 1 is always your first step. Think of it as a leave-in conditioner with heat protection and styling properties built in—making your hair feel soft, supple, and beautifully conditioned.\u003c\/p\u003e\n\u003ch4\u003eKey Benefits\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eUniversal primer:\u003c\/strong\u003e Works on all hair types—thin, fine, thick, curly, straight, or frizzy\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHeat protection:\u003c\/strong\u003e Shields hair from blow dryers, straighteners, and curling tools\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCurl cream alternative:\u003c\/strong\u003e Brilliant for naturally curly, wavy, and afro hair\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSoft, conditioned finish:\u003c\/strong\u003e Leaves hair feeling silky without weighing it down\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSignature fragrance:\u003c\/strong\u003e Zesty oranges and lemons with petitgrain notes\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003eBest For\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eAll hair types seeking heat protection\u003c\/li\u003e\n\u003cli\u003eDry, damaged, or hard-to-manage hair\u003c\/li\u003e\n\u003cli\u003eNatural curls and waves needing definition\u003c\/li\u003e\n\u003cli\u003eAnyone starting a multi-product styling routine\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003eHow to Use\u003c\/h4\u003e\n\u003cp\u003ePump a 20p-coin-sized amount into your palms (more for thicker or longer hair). Apply to towel-dried, damp hair, working through mid-lengths and ends. Style as desired—blow-dry, air-dry, or diffuse. Combine with THE 2 for smooth blowouts or THE 3 for defined curls.\u003c\/p\u003e\n\u003ch4\u003eProduct Details\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eSize: 200ml\u003c\/li\u003e\n\u003cli\u003eVegan | Cruelty-free | Sulphate-free | Paraben-free | Nut-free\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"mdlondon","offers":[{"title":"Default Title","offer_id":52151436116149,"sku":"MDL101888","price":15.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0571\/0158\/2517\/files\/GH_award_2026_3.png?v=1779122509"},{"product_id":"the-2","title":"THE 2 - Volume \u0026 Shine Blow Out Spray","description":"\u003cp\u003e\u003cstrong\u003eThe blow-dry spray that delivers real volume, shine, and frizz-free results.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eFrustrated by blow-dry sprays that promise volume but deliver nothing? THE 2 gets it right. Designed for creating smooth, voluminous, shiny, frizz-free blowouts with a finish that is never crunchy, sticky, tacky, or grippy—just beautifully smooth hair.\u003c\/p\u003e\n\u003ch4\u003eKey Benefits\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eVolumising formula:\u003c\/strong\u003e Adds lift at the roots and body through the lengths\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHeat protection:\u003c\/strong\u003e Shields hair during blow-drying and styling\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFrizz control:\u003c\/strong\u003e Creates smooth, polished results that last\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eNo residue:\u003c\/strong\u003e Leaves hair soft and touchable, never sticky or stiff\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSignature fragrance:\u003c\/strong\u003e Zesty oranges and lemons with petitgrain notes\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003eBest For\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eAnyone blow-drying their hair at home\u003c\/li\u003e\n\u003cli\u003eHair that needs volume and lift\u003c\/li\u003e\n\u003cli\u003eFrizzy hair seeking a smooth, polished finish\u003c\/li\u003e\n\u003cli\u003eAir-drying for softer, frizz-free results\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003eHow to Use\u003c\/h4\u003e\n\u003cp\u003eApply to damp hair after THE 1 for best results. Spray onto roots for volume, then through mid-lengths and ends for smoothness. Use a vent brush to distribute evenly, then blow-dry from the nape upwards. Can also be air-dried for a soft, frizz-free finish.\u003c\/p\u003e\n\u003ch4\u003eProduct Details\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eSize: 200ml\u003c\/li\u003e\n\u003cli\u003eVegan | Cruelty-free | Sulphate-free | Paraben-free | Nut-free\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"mdlondon","offers":[{"title":"Default Title","offer_id":52151436214453,"sku":"MDL101889","price":15.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0571\/0158\/2517\/files\/2-isolation.jpg?v=1774283695"},{"product_id":"the-alexa","title":"The Alexa","description":"\u003cp\u003e\u003cstrong\u003eThe blow-dry that looks fuller, lived-in, and effortlessly chic.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eTHE ALEXA is for anyone who wants a blow-dry with personality. This bundle delivers volume at the roots, smooth movement through the lengths, and that slightly undone texture that makes styles look natural rather than \"done.\" Michael Douglas created this combination for the modern blow-dry—polished but not precious.\u003c\/p\u003e\n\n\u003ch4\u003eWhat's Included\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eTHE 1 - Hair Primer (200ml):\u003c\/strong\u003e Preps hair and provides heat protection\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTHE 2 - Volume \u0026amp; Shine Blow Out Spray (200ml):\u003c\/strong\u003e Creates smooth, voluminous blow-dries\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTHE 5 - Voluminous Texture (200ml):\u003c\/strong\u003e Adds that lived-in, textured finish\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eKey Benefits\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eRoot-to-tip volume:\u003c\/strong\u003e Lift at the crown, body through the lengths\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSmooth with texture:\u003c\/strong\u003e Frizz-free but never flat or lifeless\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLived-in movement:\u003c\/strong\u003e Styles that look natural, not salon-stiff\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDay 2+ refresh:\u003c\/strong\u003e THE 5 revives volume and adds texture\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eHow to Use\u003c\/h4\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003ePrep:\u003c\/strong\u003e Apply THE 1 to damp hair for protection and softness\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVolume:\u003c\/strong\u003e Spray THE 2 at roots and through lengths\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBlow-dry:\u003c\/strong\u003e Use a vent brush from nape upwards, lifting at roots\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTexture:\u003c\/strong\u003e Finish with THE 5 for volume and that undone edge\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDay 2+:\u003c\/strong\u003e Refresh with THE 5 at roots and ends\u003c\/li\u003e\n\u003c\/ol\u003e\n\n\u003ch4\u003eWho It's For\u003c\/h4\u003e\n\u003cp\u003eAnyone seeking a modern, textured blow-dry with volume and movement. Perfect for mid-length to long hair that needs body without stiffness.\u003c\/p\u003e\n\n\u003ch4\u003eThe mdlondon Signature\u003c\/h4\u003e\n\u003cp\u003eAll three products share our signature fragrance—zesty oranges and lemons with petitgrain notes. Vegan, cruelty-free, sulphate-free, paraben-free, and nut-free.\u003c\/p\u003e","brand":"mdlondon","offers":[{"title":"Default Title","offer_id":52151517085877,"sku":"NUM_ALEXA","price":45.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0571\/0158\/2517\/files\/TheALEXA.jpg?v=1769705684"},{"product_id":"the-beach","title":"The Beach","description":"\u003cp\u003e\u003cstrong\u003eThat just-back-from-the-beach texture—any day, any season.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eTHE BEACH captures the essence of sun-kissed, sea-salted hair without the sand. This bundle creates natural, effortless texture with soft waves and subtle volume. Michael Douglas designed this combination for clients who want that holiday feeling in their everyday hair.\u003c\/p\u003e\n\u003ch4\u003eWhat's Included\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eTHE 1 - Hair Primer (200ml):\u003c\/strong\u003e Conditions while providing heat protection\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTHE 3 - Volume, Curls \u0026amp; Waves Mousse (200ml):\u003c\/strong\u003e Enhances natural texture and wave\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTHE 6 - \u003cmeta charset=\"utf-8\"\u003e\u003c\/strong\u003e\u003cstrong\u003eA Settling Finish (50g):\u003c\/strong\u003e \u003cmeta charset=\"utf-8\"\u003eSmooths the surface for a flawless finish\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003eKey Benefits\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eNatural beachy texture:\u003c\/strong\u003e Soft waves with that undone, holiday vibe\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLightweight volume:\u003c\/strong\u003e Body and movement without heaviness\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFrizz-free finish:\u003c\/strong\u003e Controlled texture that looks effortless\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMulti-day styling:\u003c\/strong\u003e Looks even better on day 2 and 3\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003eHow to Use\u003c\/h4\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003ePrep:\u003c\/strong\u003e Apply THE 1 to damp hair for soft, conditioned texture\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEnhance:\u003c\/strong\u003e Scrunch THE 3 through to encourage natural wave pattern\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDry:\u003c\/strong\u003e Air-dry for the most natural result (diffusing works too)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePolish:\u003c\/strong\u003e Warm THE 6 between palms, then squeeze and scrunch into the hair\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRefine:\u003c\/strong\u003e Use THE 6 to tame any flyaways throughout the day\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003ch4\u003eWho It's For\u003c\/h4\u003e\n\u003cp\u003eAnyone who loves relaxed, natural-looking texture. Perfect for wavy hair, but works on most hair types seeking that effortless, just-back-from-the-beach aesthetic.\u003c\/p\u003e\n\u003ch4\u003eThe mdlondon Signature\u003c\/h4\u003e\n\u003cp\u003eAll three products share our signature fragrance—zesty oranges and lemons with petitgrain notes. Vegan, cruelty-free, sulphate-free, paraben-free, and nut-free.\u003c\/p\u003e","brand":"mdlondon","offers":[{"title":"Default Title","offer_id":52151518003381,"sku":"NUM_BEACH","price":45.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0571\/0158\/2517\/files\/TheBEACH.jpg?v=1769705413"},{"product_id":"the-7","title":"THE 7 - The Humidity Shield","description":"\u003ch3 class=\"MsoNormal\"\u003e\n\u003cb\u003eA blow dry that lasts. Whatever the weather throws at it.\u003c\/b\u003e\u003cspan\u003e\u003c\/span\u003e\n\u003c\/h3\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan\u003eMoisture is the enemy of every hairstyle - not your hair. THE 7 creates a heat-activated barrier around the cortex, sealing your style in and the atmosphere out, so the bonds you’ve styled stay exactly where you put them.\u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003ch4 class=\"MsoNormal\"\u003e\n\u003cb\u003e\u003cspan\u003eKey benefits\u003c\/span\u003e\u003c\/b\u003e\u003cspan\u003e\u003c\/span\u003e\n\u003c\/h4\u003e\n\u003cul type=\"disc\"\u003e\n\u003cli class=\"MsoNormal\"\u003e\n\u003cspan\u003eLocks in your blow dry for days, used with THE 1 + 2 first\u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003e\n\u003cspan\u003eBuilds a protective shield against humidity and rain\u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003e\n\u003cspan\u003eLeaves hair glass-smooth with serious shine\u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4 class=\"MsoNormal\"\u003e\n\u003cb\u003e\u003cspan\u003eGood to know\u003c\/span\u003e\u003c\/b\u003e\u003cspan\u003e\u003c\/span\u003e\n\u003c\/h4\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan\u003eTHE 7 keeps doing its job for you even in light rain or drizzle.\u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eVegan | Cruelty-free | Sulphate-free | Paraben-free | Nut-free\u003c\/p\u003e\n\u003ch4 class=\"MsoNormal\"\u003e\u003cspan\u003eMichael's Tip\u003c\/span\u003e\u003c\/h4\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003ci\u003e“\u003ca href=\"https:\/\/mdlondon.com\/products\/the-1?variant=52151436116149\" title=\"The 1 - Hair Primer by mdlondon\" rel=\"noopener\" target=\"_blank\"\u003eTHE 1,\u003c\/a\u003e \u003ca href=\"https:\/\/mdlondon.com\/products\/the-2?variant=52151436214453\" title=\"The 2 - Volume \u0026amp; Shine Blow Out Spray by mdlondon\" rel=\"noopener\" target=\"_blank\"\u003eTHE 2\u003c\/a\u003e, then THE 7. The primer conditions, THE 2 gives you hold and volume, and THE 7 is where the magic happens — it locks the whole thing in. I’ve been doing hair for 37 years and this is the best blow-dry combination I’ve ever used. \u003cspan\u003eFinish with a touch of THE 10 for that glass-hair, mirror-shine look.\u003c\/span\u003e”\u003c\/i\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"mdlondon","offers":[{"title":"Default Title","offer_id":52780968575157,"sku":"MDL102277","price":15.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0571\/0158\/2517\/files\/The7HumidityWallbymdlondon2.jpg?v=1783610738"},{"product_id":"the-8","title":"THE 8 - Dry Heat Protection","description":"\u003ch2 class=\"MsoNormal\"\u003e\n\u003cb\u003eHeat protection that doesn’t cost you ten minutes.\u003c\/b\u003e\u003cspan\u003e\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan\u003eMost heat protectants go on wet hair and need blow-drying in before they work - which means you’re protected only after you’ve already used heat once. No. 8 goes on dry hair, flashes off in seconds, and gets you straight to styling.\u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3 class=\"MsoNormal\"\u003e\n\u003cb\u003e\u003cspan\u003eKey benefits\u003c\/span\u003e\u003c\/b\u003e\u003cspan\u003e\u003c\/span\u003e\n\u003c\/h3\u003e\n\u003cul type=\"disc\"\u003e\n\u003cli class=\"MsoNormal\"\u003e\n\u003cspan\u003eWorks on dry hair - no blow-dry-in required\u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003e\n\u003cspan\u003eReady to style in 10 seconds\u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003e\n\u003cspan\u003eTargets exactly the section you’re about to heat-style\u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 class=\"MsoNormal\"\u003e\n\u003cb\u003e\u003cspan\u003eGood to know\u003c\/span\u003e\u003c\/b\u003e\u003cspan\u003e\u003c\/span\u003e\n\u003c\/h3\u003e\n\u003cp class=\"MsoNormal\"\u003eTHE 8 is dedicated purely to heat protection, which is what makes it so versatile - layer it with \u003ca href=\"https:\/\/mdlondon.com\/products\/the-1?variant=52151436116149\" title=\"The 1 - Hair Primer by mdlondon\" rel=\"noopener\" target=\"_blank\"\u003eTHE 1\u003c\/a\u003e, \u003ca href=\"https:\/\/mdlondon.com\/products\/the-2?variant=52151436214453\" title=\"The 2 - Volume \u0026amp; Shine Blow Out Spray by mdlondon\" rel=\"noopener\" target=\"_blank\"\u003eTHE 2\u003c\/a\u003e or THE 7 any time you want hold and body alongside it.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eVegan | Cruelty-free | Sulphate-free | Paraben-free | Nut-free\u003c\/p\u003e\n\u003ch4 class=\"MsoNormal\"\u003e\n\u003cb\u003e\u003cspan\u003eMichael's tip\u003c\/span\u003e\u003c\/b\u003e\u003cspan\u003e\u003c\/span\u003e\n\u003c\/h4\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003ci\u003e\u003cspan\u003e“If you’re putting a wave or curl into already-styled hair on day two or three, this is what gets you full protection without starting your blow dry over. This fills a real gap.”\u003c\/span\u003e\u003c\/i\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"mdlondon","offers":[{"title":"Default Title","offer_id":52781326041269,"sku":"MDL102278","price":15.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0571\/0158\/2517\/files\/The8-DryHeatProtectionSpray_919df6f4-64b9-4478-9a6c-3a5e918dc88c.jpg?v=1783667362"},{"product_id":"frizz-free-gloss-bundle","title":"Frizz Free, Gloss + Shine Bundle","description":"\u003cp\u003e \u003c\/p\u003e\n\u003ch1\u003e\u003cspan\u003eFrizz Free, Gloss + Shine\u003c\/span\u003e\u003c\/h1\u003e\n\u003ch2\u003e\u003cspan\u003eYour routine for smoother, shinier, frizz-free-looking hair\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eTake control of frizz and bring out your hair's natural-looking shine with this four-step smoothing routine.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eTHE 1 + THE 2 + THE 7 + THE 10\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eWas £60 — Now £50\u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e\u003cspan\u003eSave £10\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan\u003eYour smoothing + shine routine\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003e1. Prime with THE 1\u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003e\u003cspan\u003eApply five pumps of THE 1 to damp hair, working through the mid lengths and ends.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003e2. Prep with THE 2\u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003e\u003cspan\u003eSpray THE 2 all over your hair to create the perfect base for a smooth finish.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003e3. Block out humidity with THE 7\u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003e\u003cspan\u003eAs you blow-dry, work section by section, spraying THE 7 over each section before smoothing with your brush and nozzle.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003e4. Seal in shine with THE 10\u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003e\u003cspan\u003eOnce your hair is completely dry, apply THE 10 through the ends to lock in a glossy-looking finish.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan\u003eThe result\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eSmoother-looking hair. Less frizz. More gloss and shine. A blow dry that lasts for days!\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eYour four-step route to a sleek, polished finish — with \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003e£10 off when you buy the bundle.\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eVegan | Cruelty-free | Sulphate-free | Paraben-free | Nut-free\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e","brand":"mdlondon","offers":[{"title":"Default Title","offer_id":52944008511669,"sku":null,"price":50.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0571\/0158\/2517\/files\/08_251120_MW_MDLONDON_WET_085_bd0b9709-4bb4-427d-8b56-564310596835.jpg?v=1787064600"},{"product_id":"defined-curls-bundle","title":"Defined Curls Bundle","description":"\u003ch1\u003e\u003cspan\u003eDefined Curls\u003c\/span\u003e\u003c\/h1\u003e\n\u003ch2\u003e\u003cspan\u003eYour curl routine for definition, shape and lasting style\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eGive your curls the definition they deserve. This four-step routine helps prep, define and finish your curls that last for days.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eTHE 1 + THE 3 + THE 6 + THE 9\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eWas £60 — Now £50\u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e\u003cspan\u003eSave £10\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan\u003eYour curl routine\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003e1. Prime with THE 1\u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003e\u003cspan\u003eApply five pumps of THE 1 to damp hair, working through the mid lengths and ends.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003e2. Build your curl base with THE 3\u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003e\u003cspan\u003eWork a golf-ball-sized amount of THE 3 through your hair to help create your desired curl shape.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003e3. Define with THE 9\u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003e\u003cspan\u003eApply THE 9 through the mid-lengths and ends, focusing on areas where you want extra definition.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003e4. Diffuse your curls\u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003e\u003cspan\u003eBlow-dry using a diffuser, allowing your curls to form and dry without disturbing their shape.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003e5. Finish with THE 6\u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003e\u003cspan\u003eOnce dry, apply THE 6 to the ends to seal in your style and complete your look.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan\u003eThe result\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eDefined curls. Enhanced shape. A beautifully finished style.\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eEverything you need for your curl routine, bundled together and \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003e£10 off.\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eVegan | Cruelty-free | Sulphate-free | Paraben-free | Nut-free\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e","brand":"mdlondon","offers":[{"title":"Default Title","offer_id":52944009789621,"sku":null,"price":50.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0571\/0158\/2517\/files\/Black_Gold_Minimalist_Elegant_Business_Card_Square.png?v=1786697303"},{"product_id":"lasting-style-bundle","title":"Lasting Style Bundle","description":"\u003ch1\u003e\u003cspan\u003eLasting Style\u003c\/span\u003e\u003c\/h1\u003e\n\u003ch2\u003e\u003cspan\u003eYour routine for smooth, long-lasting style\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eBuild your style from the very beginning and help keep it looking fresh for longer. This four-step routine preps, smooths and sets your hair for a polished finish that lasts for days!\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eTHE 1 + THE 2 + THE 7 + THE 4\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eWas £60 — Now £50\u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e\u003cspan\u003eSave £10\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan\u003eYour lasting-style routine\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003e1. Prime with THE 1\u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003e\u003cspan\u003eApply five pumps of THE 1 to damp hair, working through the mid lengths and ends.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003e2. Prep with THE 2\u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003e\u003cspan\u003eSpray THE 2 all over your hair to create the perfect base for styling. Comb through.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003e3. Smooth with THE 7\u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003e\u003cspan\u003eAs you blow-dry, work section by section, spraying THE 7 liberally over each section before smoothing with your brush and drying using the nozzle.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003e4. Set with THE 4\u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003e\u003cspan\u003eOnce your hair is completely dry, spray THE 4 all over to seal your style and help keep your finished look in place.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan\u003eThe result\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eSmooth-looking hair. A polished finish. 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Prime with THE 1\u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003e\u003cspan\u003eOn wash day, apply five pumps of THE 1 to damp hair, working through the mid lengths and ends. THE 1 has heat protection in it.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003e2. Prep with THE 2\u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003e\u003cspan\u003eSpray THE 2 all over your hair before blow-drying and comb through. THE 2 has also heat protection in it.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003e3. Blow-dry and style\u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003e\u003cspan\u003eBlow-dry using your brush and nozzle for a smooth, polished finish.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003e4. Finish with THE 10\u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003e\u003cspan\u003eOnce dry, apply THE 10 to the ends to seal in shine and leave your hair looking glossy.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003e5. Restyle with THE 8\u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003e\u003cspan\u003eDay 2, 3 and beyond when you want to restyle, spray THE 8 all over your hair and wait 10 seconds before using your heated styling tool.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan\u003eThe result\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eHeat-ready hair. A smoother-looking finish. 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