{"title":"The Looks","description":"\u003cp\u003e\u003cstrong\u003eAchieve salon-worthy looks at home with THE NUMBERS styling range.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eEach NUMBER in our range is designed to create a specific look - from sleek and straight to bouncy curls and effortless waves. Count on these numbers to achieve the hair you've always wanted.\u003c\/p\u003e\u003cp\u003eWhether you're after THE 1 for a smooth, polished finish or THE 5 for voluminous waves, our styling products work together to give you professional results every time. No salon visit needed - just great looking hair, made simple.\u003c\/p\u003e\n","products":[{"product_id":"the-festival","title":"The Festival","description":"\u003cp\u003e\u003cstrong\u003eFestival hair that actually lasts—textured curls and waves with serious volume.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eReady for a weekend of dancing? THE FESTIVAL is Michael Douglas's signature bundle for creating those effortlessly cool, textured curls that look incredible from day one to the final encore. This trio works together to give you bouncy, defined curls with the volume and staying power to outlast any festival.\u003c\/p\u003e\n\u003ch4\u003eWhat's Included\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eTHE 1 - Hair Primer (200ml):\u003c\/strong\u003e Preps and protects all hair types\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTHE 2 - Volume \u0026amp; Shine Blow Out Spray (200ml):\u003c\/strong\u003e Defines curls without crunch\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTHE 6 - A Settling Finish (50g):\u003c\/strong\u003e \u003cmeta charset=\"utf-8\"\u003eSmooths the surface for a flawless finish\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003eKey Benefits\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFestival-proof curls:\u003c\/strong\u003e Defined waves and curls that hold their shape all day\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVolume that lasts:\u003c\/strong\u003e Root lift and body that won't fall flat\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMulti-day styling:\u003c\/strong\u003e THE 2 refreshes your look between washes\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eNo crunch, no stiffness:\u003c\/strong\u003e Touchable, bouncy texture\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003eHow to Use\u003c\/h4\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003ePrep:\u003c\/strong\u003e Apply THE 1 to damp hair, working through mid-lengths and ends\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVolume:\u003c\/strong\u003e Spray THE 2 at roots and through lengths\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDry:\u003c\/strong\u003e Air-dry or diffuse, disturbing hair as little as possible\u003c\/li\u003e\n\u003cli\u003e\n\u003cmeta charset=\"utf-8\"\u003e \u003cspan data-sheets-root=\"1\"\u003e\u003cstrong\u003ePolish:\u003c\/strong\u003e\u003cspan\u003e Warm THE 6 between palms, then smooth over the surface\u003c\/span\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRefine:\u003c\/strong\u003e Use THE 6 to tame any flyaways throughout the day\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003ch4\u003eWho It's For\u003c\/h4\u003e\n\u003cp\u003eAnyone with natural curls, waves, or textured hair who wants styles that last. Brilliant for festivals, holidays, weekends away, or whenever you need low-maintenance hair that looks incredible.\u003c\/p\u003e\n\u003ch4\u003eThe mdlondon Signature\u003c\/h4\u003e\n\u003cp\u003eAll three products share our signature fragrance—zesty oranges and lemons with petitgrain notes. Vegan, cruelty-free, sulphate-free, paraben-free, and nut-free.\u003c\/p\u003e","brand":"mdlondon","offers":[{"title":"Default Title","offer_id":52151440343221,"sku":"NUM_FEST","price":45.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0571\/0158\/2517\/files\/TheFESTIVAL.jpg?v=1769705814"},{"product_id":"the-mermaid","title":"The Mermaid","description":"\u003cp\u003e\u003cstrong\u003eSoft, beachy waves that move beautifully—like you've just stepped off the shore.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eTHE MERMAID creates that effortless, undone texture everyone asks about. This bundle delivers soft, natural-looking waves with beautiful movement—the kind of hair that looks like you haven't tried at all (even though you have). Michael Douglas designed this combination for waves that flow, bounce, and catch the light.\u003c\/p\u003e\n\u003ch4\u003eWhat's Included\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eTHE 1 - Hair Primer (200ml):\u003c\/strong\u003e Conditions and prepares hair for styling\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTHE 2 - V\u003cmeta charset=\"utf-8\"\u003e\u003c\/strong\u003e\u003cstrong\u003eolume \u0026amp; Shine Blow Out Spray (200ml):\u003c\/strong\u003e Defines curls without crunch\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTHE 5 - Voluminous Texture (200ml):\u003c\/strong\u003e Adds that lived-in, beachy finish\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003eKey Benefits\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eNatural wave enhancement:\u003c\/strong\u003e Works with your hair's texture, not against it\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSoft, touchable finish:\u003c\/strong\u003e Waves that move, never stiff or crunchy\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHumidity resistance:\u003c\/strong\u003e Keeps frizz at bay in any weather\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEffortless refresh:\u003c\/strong\u003e THE 5 revives waves on day 2 and 3\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003eHow to Use\u003c\/h4\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003ePrep:\u003c\/strong\u003e Apply THE 1 to towel-dried hair for soft, conditioned texture\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSmooth:\u003c\/strong\u003e Spray THE 2 lightly through lengths for frizz control\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDry:\u003c\/strong\u003e Air-dry for the softest result, or diffuse gently\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTexture:\u003c\/strong\u003e Once dry, mist THE 5 through lengths for beachy grit and movement\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDay 2+:\u003c\/strong\u003e Refresh with THE 5 at roots and ends\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003ch4\u003eWho It's For\u003c\/h4\u003e\n\u003cp\u003eWavy and curly hair types seeking soft, natural-looking waves. 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This bundle delivers volume at the roots, smooth movement through the lengths, and that slightly undone texture that makes styles look natural rather than \"done.\" Michael Douglas created this combination for the modern blow-dry—polished but not precious.\u003c\/p\u003e\n\n\u003ch4\u003eWhat's Included\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eTHE 1 - Hair Primer (200ml):\u003c\/strong\u003e Preps hair and provides heat protection\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTHE 2 - Volume \u0026amp; Shine Blow Out Spray (200ml):\u003c\/strong\u003e Creates smooth, voluminous blow-dries\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTHE 5 - Voluminous Texture (200ml):\u003c\/strong\u003e Adds that lived-in, textured finish\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eKey Benefits\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eRoot-to-tip volume:\u003c\/strong\u003e Lift at the crown, body through the lengths\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSmooth with texture:\u003c\/strong\u003e Frizz-free but never flat or lifeless\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLived-in movement:\u003c\/strong\u003e Styles that look natural, not salon-stiff\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDay 2+ refresh:\u003c\/strong\u003e THE 5 revives volume and adds texture\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eHow to Use\u003c\/h4\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003ePrep:\u003c\/strong\u003e Apply THE 1 to damp hair for protection and softness\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVolume:\u003c\/strong\u003e Spray THE 2 at roots and through lengths\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBlow-dry:\u003c\/strong\u003e Use a vent brush from nape upwards, lifting at roots\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTexture:\u003c\/strong\u003e Finish with THE 5 for volume and that undone edge\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDay 2+:\u003c\/strong\u003e Refresh with THE 5 at roots and ends\u003c\/li\u003e\n\u003c\/ol\u003e\n\n\u003ch4\u003eWho It's For\u003c\/h4\u003e\n\u003cp\u003eAnyone seeking a modern, textured blow-dry with volume and movement. Perfect for mid-length to long hair that needs body without stiffness.\u003c\/p\u003e\n\n\u003ch4\u003eThe mdlondon Signature\u003c\/h4\u003e\n\u003cp\u003eAll three products share our signature fragrance—zesty oranges and lemons with petitgrain notes. Vegan, cruelty-free, sulphate-free, paraben-free, and nut-free.\u003c\/p\u003e","brand":"mdlondon","offers":[{"title":"Default Title","offer_id":52151517085877,"sku":"NUM_ALEXA","price":45.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0571\/0158\/2517\/files\/TheALEXA.jpg?v=1769705684"},{"product_id":"the-fame","title":"The Fame","description":"\u003cp\u003e\u003cstrong\u003eRed-carpet volume that makes an entrance.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eTHE FAME is for when you want hair that commands attention. This bundle creates the kind of big, bouncy, glamorous volume you see on the red carpet—full, shiny, and utterly gorgeous. Michael Douglas designed this combination for clients who don't just want to look good, they want to look extraordinary.\u003c\/p\u003e\n\u003ch4\u003eWhat's Included\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eTHE 1 - Hair Primer (200ml):\u003c\/strong\u003e Creates the perfect foundation for big styles\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTHE 3 - \u003cmeta charset=\"utf-8\"\u003e\u003c\/strong\u003e\u003cstrong\u003eVolume, Curls \u0026amp; Waves Mousse (200ml):\u003c\/strong\u003e Enhances natural texture and wave\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTHE 4 - \u003cmeta charset=\"utf-8\"\u003e\u003c\/strong\u003e\u003cstrong\u003eHairspray That Holds (200ml):\u003c\/strong\u003e Firm, flexible hold that lasts\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003eKey Benefits\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eMaximum volume:\u003c\/strong\u003e Big, bouncy, glamorous hair that lasts\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHigh shine:\u003c\/strong\u003e Healthy-looking, light-catching finish\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAll-day hold:\u003c\/strong\u003e Volume that doesn't fall flat by lunchtime\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEvent-ready:\u003c\/strong\u003e Perfect for special occasions and nights out\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003eHow to Use\u003c\/h4\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003ePrep:\u003c\/strong\u003e Apply THE 1 generously to damp hair\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTexture:\u003c\/strong\u003e Scrunch THE 3 through mid-lengths for defined, separated texture\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBlow-dry:\u003c\/strong\u003e Use a round brush, working in sections for maximum lift\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSet:\u003c\/strong\u003e Finish with THE 4 to lock the style in place\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRework:\u003c\/strong\u003e THE 4's flexible hold lets you reshape throughout the day\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003ch4\u003eWho It's For\u003c\/h4\u003e\n\u003cp\u003eAnyone who loves big, glamorous hair. Perfect for events, weddings, parties, or whenever you want to make a statement. Works brilliantly on fine hair that needs serious volume.\u003c\/p\u003e\n\u003ch4\u003eThe mdlondon Signature\u003c\/h4\u003e\n\u003cp\u003eAll three products share our signature fragrance—zesty oranges and lemons with petitgrain notes. Vegan, cruelty-free, sulphate-free, paraben-free, and nut-free.\u003c\/p\u003e","brand":"mdlondon","offers":[{"title":"Default Title","offer_id":52151517249717,"sku":"NUM_FAME","price":45.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0571\/0158\/2517\/files\/TheFAME.jpg?v=1769705615"},{"product_id":"the-shag","title":"The Shag","description":"\u003cp\u003e\u003cstrong\u003eRock-and-roll texture that looks like you just stepped off stage.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eTHE SHAG is for anyone who wants hair with attitude. This bundle creates that perfectly imperfect, tousled texture that's part rebellion, part effortless cool. Michael Douglas built this combination for clients who want movement, volume, and that lived-in finish that makes people look twice.\u003c\/p\u003e\n\u003ch4\u003eWhat's Included\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eTHE 1 - Hair Primer (200ml):\u003c\/strong\u003e The essential foundation for any style\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTHE 2 - \u003cmeta charset=\"utf-8\"\u003e\u003c\/strong\u003e\u003cstrong\u003eVolume \u0026amp; Shine Blow Out Spray (200ml):\u003c\/strong\u003e Defines curls without crunch\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTHE 4 - \u003cmeta charset=\"utf-8\"\u003e\u003c\/strong\u003e\u003cstrong\u003eHairspray That Holds (200ml):\u003c\/strong\u003e Firm, flexible hold that lasts\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003eKey Benefits\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eRock-and-roll texture:\u003c\/strong\u003e That perfectly tousled, just-got-out-of-bed look\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMoveable definition:\u003c\/strong\u003e Texture that's soft to touch, not stiff or crunchy\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVolume with edge:\u003c\/strong\u003e Lift at the roots, movement through the lengths\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDay 2+ ready:\u003c\/strong\u003e THE 4 refreshes and builds on yesterday's style\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003eHow to Use\u003c\/h4\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003ePrep:\u003c\/strong\u003e Work THE 1 through damp hair to condition and protect\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVolume:\u003c\/strong\u003e Spray THE 2 at roots and through lengths\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDry:\u003c\/strong\u003e Diffuse or air-dry, scrunching as you go for extra movement\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSet:\u003c\/strong\u003e Finish with THE 4 to lock the style in place\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRework:\u003c\/strong\u003e THE 4's flexible hold lets you reshape throughout the day\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003ch4\u003eWho It's For\u003c\/h4\u003e\n\u003cp\u003eWavy, curly, or textured hair that wants an edgy, undone finish. Brilliant for shag cuts, layers, and anyone who loves that editorial, rock-star aesthetic.\u003c\/p\u003e\n\u003ch4\u003eThe mdlondon Signature\u003c\/h4\u003e\n\u003cp\u003eAll three products share our signature fragrance—zesty oranges and lemons with petitgrain notes. Vegan, cruelty-free, sulphate-free, paraben-free, and nut-free.\u003c\/p\u003e","brand":"mdlondon","offers":[{"title":"Default Title","offer_id":52151517872309,"sku":"NUM_SHAG","price":45.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0571\/0158\/2517\/files\/TheSHAG.jpg?v=1769705553"},{"product_id":"the-loose","title":"The Loose","description":"\u003cp\u003e\u003cstrong\u003eThe effortless blow-dry that looks like you woke up this way.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eTHE LOOSE is for anyone who wants a beautiful blow-dry without the \"just left the salon\" look. This bundle creates soft, flowing hair with natural movement and relaxed volume—the kind of style that looks completely effortless. Michael Douglas designed this combination for clients who want polished but never precious.\u003c\/p\u003e\n\u003ch4\u003eWhat's Included\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eTHE 1 - Hair Primer (200ml):\u003c\/strong\u003e Softens and prepares hair for styling\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTHE 3 - \u003cmeta charset=\"utf-8\"\u003e\u003c\/strong\u003e\u003cstrong\u003eVolume, Curls \u0026amp; Waves Mousse (200ml):\u003c\/strong\u003e Enhances natural texture and wave\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTHE 5 - Voluminous Texture (200ml):\u003c\/strong\u003e Adds that relaxed, lived-in finish\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003eKey Benefits\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eNatural movement:\u003c\/strong\u003e Hair that swings and flows beautifully\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRelaxed volume:\u003c\/strong\u003e Soft body without stiffness or bounce\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSmooth texture:\u003c\/strong\u003e Frizz-free with a touchable finish\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEffortless aesthetic:\u003c\/strong\u003e Looks undone in the best possible way\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003eHow to Use\u003c\/h4\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003ePrep:\u003c\/strong\u003e Apply THE 1 to damp hair for soft, supple texture\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEnhance:\u003c\/strong\u003e Scrunch THE 3 through mid-lengths and ends to encourage wave\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBlow-dry:\u003c\/strong\u003e Use a paddle brush or fingers for relaxed movement\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLoosen:\u003c\/strong\u003e Finish with THE 5 lightly through lengths to break up the style\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDay 2+:\u003c\/strong\u003e Refresh with THE 5 for continued relaxed texture\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003ch4\u003eWho It's For\u003c\/h4\u003e\n\u003cp\u003eAnyone who loves natural, flowing hair with subtle volume. Perfect for everyday styling when you want to look put-together without trying too hard.\u003c\/p\u003e\n\u003ch4\u003eThe mdlondon Signature\u003c\/h4\u003e\n\u003cp\u003eAll three products share our signature fragrance—zesty oranges and lemons with petitgrain notes. Vegan, cruelty-free, sulphate-free, paraben-free, and nut-free.\u003c\/p\u003e","brand":"mdlondon","offers":[{"title":"Default Title","offer_id":52151517905077,"sku":"NUM_LOOSE","price":45.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0571\/0158\/2517\/files\/TheLOOSE.jpg?v=1769705482"},{"product_id":"the-beach","title":"The Beach","description":"\u003cp\u003e\u003cstrong\u003eThat just-back-from-the-beach texture—any day, any season.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eTHE BEACH captures the essence of sun-kissed, sea-salted hair without the sand. This bundle creates natural, effortless texture with soft waves and subtle volume. Michael Douglas designed this combination for clients who want that holiday feeling in their everyday hair.\u003c\/p\u003e\n\u003ch4\u003eWhat's Included\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eTHE 1 - Hair Primer (200ml):\u003c\/strong\u003e Conditions while providing heat protection\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTHE 3 - Volume, Curls \u0026amp; Waves Mousse (200ml):\u003c\/strong\u003e Enhances natural texture and wave\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTHE 6 - \u003cmeta charset=\"utf-8\"\u003e\u003c\/strong\u003e\u003cstrong\u003eA Settling Finish (50g):\u003c\/strong\u003e \u003cmeta charset=\"utf-8\"\u003eSmooths the surface for a flawless finish\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003eKey Benefits\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eNatural beachy texture:\u003c\/strong\u003e Soft waves with that undone, holiday vibe\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLightweight volume:\u003c\/strong\u003e Body and movement without heaviness\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFrizz-free finish:\u003c\/strong\u003e Controlled texture that looks effortless\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMulti-day styling:\u003c\/strong\u003e Looks even better on day 2 and 3\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003eHow to Use\u003c\/h4\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003ePrep:\u003c\/strong\u003e Apply THE 1 to damp hair for soft, conditioned texture\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEnhance:\u003c\/strong\u003e Scrunch THE 3 through to encourage natural wave pattern\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDry:\u003c\/strong\u003e Air-dry for the most natural result (diffusing works too)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePolish:\u003c\/strong\u003e Warm THE 6 between palms, then squeeze and scrunch into the hair\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRefine:\u003c\/strong\u003e Use THE 6 to tame any flyaways throughout the day\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003ch4\u003eWho It's For\u003c\/h4\u003e\n\u003cp\u003eAnyone who loves relaxed, natural-looking texture. Perfect for wavy hair, but works on most hair types seeking that effortless, just-back-from-the-beach aesthetic.\u003c\/p\u003e\n\u003ch4\u003eThe mdlondon Signature\u003c\/h4\u003e\n\u003cp\u003eAll three products share our signature fragrance—zesty oranges and lemons with petitgrain notes. Vegan, cruelty-free, sulphate-free, paraben-free, and nut-free.\u003c\/p\u003e","brand":"mdlondon","offers":[{"title":"Default Title","offer_id":52151518003381,"sku":"NUM_BEACH","price":45.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0571\/0158\/2517\/files\/TheBEACH.jpg?v=1769705413"},{"product_id":"the-smooth","title":"The Smooth","description":"\u003cp\u003e\u003cstrong\u003eSleek, glossy perfection—polished hair that catches the light.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eTHE SMOOTH is for anyone who wants hair that looks like glass. This bundle creates sleek, frizz-free styles with incredible shine and a polished, controlled finish. Michael Douglas designed this combination for clients who love a refined, sophisticated look without a hair out of place.\u003c\/p\u003e\n\u003ch4\u003eWhat's Included\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eTHE 1 - Hair Primer (200ml):\u003c\/strong\u003e Creates a smooth, supple base\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTHE 2 - Volume \u0026amp; Shine Blow Out Spray (200ml):\u003c\/strong\u003e Delivers shine and frizz control\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTHE 4 - \u003cmeta charset=\"utf-8\"\u003e\u003c\/strong\u003e\u003cstrong\u003eHairspray That Holds (200ml):\u003c\/strong\u003e Firm, flexible hold that lasts\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003eKey Benefits\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eSleek finish:\u003c\/strong\u003e Smooth, polished hair from root to tip\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHigh shine:\u003c\/strong\u003e Glossy, light-catching results\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFrizz-free:\u003c\/strong\u003e Controls flyaways and humidity\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSophisticated look:\u003c\/strong\u003e Perfect for formal and professional settings\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003eHow to Use\u003c\/h4\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003ePrep:\u003c\/strong\u003e Apply THE 1 to damp hair, focusing on lengths and ends\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSmooth:\u003c\/strong\u003e Spray THE 2 through lengths for frizz control and shine\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBlow-dry:\u003c\/strong\u003e Use a paddle brush, directing airflow down the hair shaft\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSet:\u003c\/strong\u003e Finish with THE 4 to lock the style in place\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRework:\u003c\/strong\u003e THE 4's flexible hold lets you reshape throughout the day\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003ch4\u003eWho It's For\u003c\/h4\u003e\n\u003cp\u003eAnyone who loves sleek, polished hair. Perfect for straight styles, low buns, ponytails, and any look that needs a refined, glossy finish. Brilliant for frizzy hair that needs serious smoothing.\u003c\/p\u003e\n\u003ch4\u003eThe mdlondon Signature\u003c\/h4\u003e\n\u003cp\u003eAll three products share our signature fragrance—zesty oranges and lemons with petitgrain notes. Vegan, cruelty-free, sulphate-free, paraben-free, and nut-free.\u003c\/p\u003e","brand":"mdlondon","offers":[{"title":"Default Title","offer_id":52151518134453,"sku":"NUM_SMOOTH","price":45.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0571\/0158\/2517\/files\/TheSMOOTH.jpg?v=1769705341"},{"product_id":"the-pixie","title":"The Pixie","description":"\u003cp\u003e\u003cstrong\u003eShort hair, defined style—perfectly controlled and confidently cool.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eTHE PIXIE is Michael Douglas's bundle for short-haired clients who want definition, control, and that polished finish. This combination works together to give pixie cuts, crops, and short styles the shape and hold they need, while keeping hair soft and natural-looking.\u003c\/p\u003e\n\u003ch4\u003eWhat's Included\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eTHE 1 - Hair Primer (200ml):\u003c\/strong\u003e Conditions and protects even short hair\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTHE 2 - \u003cmeta charset=\"utf-8\"\u003e\u003c\/strong\u003e\u003cstrong\u003eVolume \u0026amp; Shine Blow Out Spray (200ml):\u003c\/strong\u003e Defines curls without crunch\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTHE 6 - A Settling Finish (50g):\u003c\/strong\u003e Defines and controls with a lived-in look\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003eKey Benefits\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eDefined shape:\u003c\/strong\u003e Creates sharp, intentional styling on short cuts\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAll-day hold:\u003c\/strong\u003e Styles stay put without stiffness\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSoft, natural finish:\u003c\/strong\u003e Never crunchy or helmet-like\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVersatile control:\u003c\/strong\u003e Works for sleek or textured pixie styles\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003eHow to Use\u003c\/h4\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003ePrep:\u003c\/strong\u003e Apply a small amount of THE 1 to damp hair\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSmooth:\u003c\/strong\u003e Spray THE 2 through lengths for frizz control and shine\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDry:\u003c\/strong\u003e Blow-dry into your desired shape\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePolish:\u003c\/strong\u003e Warm THE 6 between palms, then smooth over the surface\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRefine:\u003c\/strong\u003e Use THE 6 to tame any flyaways throughout the day\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003ch4\u003eWho It's For\u003c\/h4\u003e\n\u003cp\u003eAnyone with a pixie cut, crop, or short style who needs definition and control. Perfect for clients who want their short hair to look intentional and polished.\u003c\/p\u003e\n\u003ch4\u003eThe mdlondon Signature\u003c\/h4\u003e\n\u003cp\u003eAll three products share our signature fragrance—zesty oranges and lemons with petitgrain notes. Vegan, cruelty-free, sulphate-free, paraben-free, and nut-free.\u003c\/p\u003e","brand":"mdlondon","offers":[{"title":"Default Title","offer_id":52151518298293,"sku":"NUM_PIXIE","price":45.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0571\/0158\/2517\/files\/ThePIXIE.jpg?v=1769705267"},{"product_id":"the-preppy","title":"The Preppy","description":"\u003cp\u003e\u003cstrong\u003eClassic, polished short hair that looks effortlessly put-together.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eTHE PREPPY is for short-haired clients who want that refined, neat finish. This bundle creates controlled, polished styles with a smooth, settled surface—think executive chic meets understated cool. Michael Douglas designed this combination for clients who value a clean, intentional look.\u003c\/p\u003e\n\u003ch4\u003eWhat's Included\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eTHE 1 - Hair Primer (200ml):\u003c\/strong\u003e Creates a smooth, conditioned base\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTHE 2 - \u003c\/strong\u003e\u003cstrong style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003eVolume \u0026amp; Shine Blow Out Spray (200ml):\u003c\/strong\u003e\u003cspan style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003e Defines curls without crunch\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTHE 5 - \u003cmeta charset=\"utf-8\"\u003e\u003c\/strong\u003e\u003cstrong\u003eVoluminous Texture (200ml):\u003c\/strong\u003e Adds that lived-in, beachy finish\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003eKey Benefits\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003ePolished finish:\u003c\/strong\u003e Smooth, refined surface with no flyaways\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLasting control:\u003c\/strong\u003e Styles that stay neat from morning to evening\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProfessional look:\u003c\/strong\u003e Perfect for work, meetings, or any occasion\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSoft to touch:\u003c\/strong\u003e Controlled without feeling stiff or product-heavy\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003eHow to Use\u003c\/h4\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003ePrep:\u003c\/strong\u003e Apply THE 1 to damp hair for a smooth, conditioned base\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVolume:\u003c\/strong\u003e Spray THE 2 at roots and through lengths\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStyle:\u003c\/strong\u003e Blow-dry into your desired shape using a brush\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTexture: \u003c\/strong\u003eFinish with THE 5 for volume and that undone edge\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDay 2+:\u003c\/strong\u003e Refresh with THE 5 at roots and ends\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003ch4\u003eWho It's For\u003c\/h4\u003e\n\u003cp\u003eAnyone with short hair who wants a neat, polished, professional-looking style. Brilliant for the workplace, formal events, or anyone who loves a refined aesthetic.\u003c\/p\u003e\n\u003ch4\u003eThe mdlondon Signature\u003c\/h4\u003e\n\u003cp\u003eAll three products share our signature fragrance—zesty oranges and lemons with petitgrain notes. Vegan, cruelty-free, sulphate-free, paraben-free, and nut-free.\u003c\/p\u003e","brand":"mdlondon","offers":[{"title":"Default Title","offer_id":52151521575093,"sku":"NUM_PREPPY","price":45.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0571\/0158\/2517\/files\/ThePREPPY.jpg?v=1769705195"},{"product_id":"the-move","title":"The Move","description":"\u003cp\u003e\u003cstrong\u003eThe Move\u003c\/strong\u003e – effortless waves with natural movement and flow.\u003c\/p\u003e\n\u003cp\u003eThis signature look creates soft, flowing waves that move naturally with you. The Move is all about relaxed glamour – hair that looks professionally styled yet totally effortless. Perfect for everyday elegance or special occasions.\u003c\/p\u003e\n\u003ch3\u003eWhat's Included\u003c\/h3\u003e\n\u003cp\u003eThis bundle includes everything you need to achieve The Move at home:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eThe 1 \u003cmeta charset=\"utf-8\"\u003e\u003c\/strong\u003e\u003cstrong\u003e- Hair Primer (200ml):\u003c\/strong\u003e Preps and protects all hair types\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eThe 2 \u003cmeta charset=\"utf-8\"\u003e\u003c\/strong\u003e\u003cstrong\u003e- Volume \u0026amp; Shine Blow Out Spray (200ml):\u003c\/strong\u003e Defines curls without crunch\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eThe 5 - \u003cmeta charset=\"utf-8\"\u003e\u003c\/strong\u003e\u003cstrong\u003eVoluminous Texture (200ml):\u003c\/strong\u003e Adds that lived-in, beachy finish\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003eHow to Use\u003c\/h4\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003ePrep:\u003c\/strong\u003e Apply THE 1 to towel-dried hair for soft, conditioned texture\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVolume:\u003c\/strong\u003e Spray THE 2 at roots and through lengths\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBlow-dry:\u003c\/strong\u003e Use a round brush, working in sections for maximum lift\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTexture:\u003c\/strong\u003e Finish with THE 5 for volume and that undone edge\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDay 2+:\u003c\/strong\u003e Refresh with THE 5 at roots and ends\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003ch3\u003ePerfect For\u003c\/h3\u003e\n\u003cp\u003eThe Move works beautifully on medium to long hair across all hair types. The WAVE's gentle heat and brush bristles create waves without harsh styling, making it perfect for those who want movement without damage.\u003c\/p\u003e\n\u003ch3\u003eThe Result\u003c\/h3\u003e\n\u003cp\u003eSoft, touchable waves with natural bounce and shine. Hair that moves with you and looks effortlessly styled all day. With Michael's tips through The Knowing, you'll achieve this look with confidence.\u003c\/p\u003e","brand":"mdlondon","offers":[{"title":"Default Title","offer_id":52151522230453,"sku":"NUM_MOVE","price":45.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0571\/0158\/2517\/files\/TheMOVE.jpg?v=1769705118"},{"product_id":"the-tight","title":"The Tight","description":"\u003cp\u003e\u003cstrong\u003eThe Tight\u003c\/strong\u003e – defined, bouncy curls that command attention.\u003c\/p\u003e\n\u003cp\u003eThis signature look creates beautifully defined, tight curls with incredible bounce and movement. Perfect for adding drama to any occasion, The Tight transforms your hair into a cascade of perfectly formed ringlets that hold their shape all day long.\u003c\/p\u003e\n\u003ch3\u003eWhat's Included\u003c\/h3\u003e\n\u003cp\u003eThis bundle includes everything you need to achieve The Tight at home:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eThe 1 - \u003cmeta charset=\"utf-8\"\u003e\u003c\/strong\u003e\u003cstrong\u003eHair Primer (200ml):\u003c\/strong\u003e Preps and protects all hair types\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eThe 3 - \u003cmeta charset=\"utf-8\"\u003e\u003c\/strong\u003e\u003cstrong\u003eVolume, Curls \u0026amp; Waves Mousse (200ml):\u003c\/strong\u003e Enhances natural texture and wave\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eThe 6 - \u003cmeta charset=\"utf-8\"\u003e\u003c\/strong\u003e\u003cstrong\u003eA Settling Finish (50g):\u003c\/strong\u003e \u003cmeta charset=\"utf-8\"\u003eSmooths the surface for a flawless finish\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003eHow to Use\u003c\/h4\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003ePrep:\u003c\/strong\u003e Apply THE 1 to damp hair for soft, conditioned texture\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEnhance:\u003c\/strong\u003e Scrunch THE 3 through to encourage natural wave pattern\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDry:\u003c\/strong\u003e diffuse for optimum results (air drying works too)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePolish:\u003c\/strong\u003e Warm THE 6 between palms, then smooth over the surface\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRefine:\u003c\/strong\u003e Use THE 6 to tame any flyaways throughout the day\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003ch3\u003ePerfect For\u003c\/h3\u003e\n\u003cp\u003eWhether you have naturally straight, wavy, or curly hair, The Tight technique works beautifully across all hair types. The CURL wand's adjustable temperature settings ensure safe styling for fine to thick hair.\u003c\/p\u003e\n\u003ch3\u003eThe Result\u003c\/h3\u003e\n\u003cp\u003eSalon-worthy, defined curls that last from morning to night. With Michael's expert guidance through The Knowing, you'll master this look in no time.\u003c\/p\u003e","brand":"mdlondon","offers":[{"title":"Default Title","offer_id":52151522492597,"sku":"NUM_TIGHT","price":45.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0571\/0158\/2517\/files\/TheTIGHT.jpg?v=1769704938"}],"url":"https:\/\/mdlondon.com\/collections\/the-looks.oembed","provider":"mdlondon","version":"1.0","type":"link"}