How to use your mdlondon STRAIT

How to use your mdlondon STRAIT

Learn the professional techniques for achieving perfectly straight, sleek hair with the mdlondon STRAIT.

In this comprehensive guide, celebrity hair stylist Michael Douglas demonstrates exactly how to use your new mdlondon STRAIT straighteners. With ultra-mobile floating plates and precision temperature control, achieving salon-quality straight hair has never been simpler.

Why STRAIT is Different

Unlike traditional straighteners, the mdlondon STRAIT features ultra-mobile plates that pivot as you move them through your hair. This innovative design means:

  • No snagging or pulling on the hair
  • A more natural, flowing straight look
  • The ability to create gentle waves as well as sleek styles
  • Significantly less damage compared to rigid plate straighteners

Key Features

11cm Long Ceramic Plates

The extra-long plates mean you can style bigger sections quickly. This delivers a sleeker finish faster, cutting your styling time considerably.

11 Temperature Settings

Choose the perfect temperature for your hair type:

  • Lower settings (up to 150 degrees): For fine, delicate, or colour-treated hair
  • Medium settings (150-180 degrees): For normal hair types
  • Higher settings (180-230 degrees): For thick, coarse, or stubborn hair

Very Narrow Barrel

Get right up close to the roots for that perfectly kink-free finish - no more awkward bends at the scalp.

Ultra-Fast Heat Up

No waiting around - STRAIT reaches your desired temperature in seconds, so you can style when you are ready.

Step-by-Step Guide

  1. Prepare your hair: Ensure hair is completely dry and apply a heat protection product
  2. Section your hair: Work in manageable sections from the bottom up
  3. Choose your temperature: Start lower if unsure - you can always increase
  4. Position at the root: The narrow barrel allows you to start right at the scalp
  5. Glide smoothly: Let the floating plates do the work - no need to clamp tightly
  6. One pass technique: With the right temperature, one smooth pass is all you need

Pro Tips from Michael

Creating Gentle Waves

The pivoting plates make it easy to add subtle movement - simply rotate your wrist slightly as you glide through each section.

Flyaway Touch-Ups

Use a lower heat setting for quick touch-ups on flyaways and frizz throughout the day.

Travel Ready

STRAIT comes with both UK and European plug adapters, plus a heat mat that lets you store it safely whilst still warm - perfect for packing immediately after styling.

Safety Features

  • Automatic sleep mode: Turns off after 30 minutes of non-use - no more worrying if you have left them on
  • Lockable plates: Secure the plates together for safe storage
  • Heat mat included: Protect surfaces and store safely whilst hot
  • 3-metre cable: Style comfortably wherever you are

What Michael Says

"From flyaway and frizz touch-ups to straight sleek bobs, STRAIT has been designed to put you fully in control of how you style your hair. It is up to you if you would like to use a lower heat setting and take more time on the ironing process, or a higher heat setting for a speedier finish. Either way, with STRAIT there is no need to apply excessive heat to your hair."

Award-Winning Design

STRAIT has been recognised for its exceptional quality:

  • Get The Gloss Beauty Awards 2023 - Gold
  • Cosmopolitan Beauty Awards 2023
  • T3 Platinum Award
  • Marie Claire Hair Awards Winner

Ready for effortlessly straight hair? Shop the mdlondon STRAIT