The Alexa

The Alexa

£45.00
Skip to product information
The Alexa
1/5
  • The Alexa
  • The Alexa
  • The Alexa
  • The Alexa
  • The Alexa
The Alexa

The Alexa

£45.00

The blow-dry that looks fuller, lived-in, and effortlessly chic.

THE ALEXA is for anyone who wants a blow-dry with personality. This bundle delivers volume at the roots, smooth movement through the lengths, and that slightly undone texture that makes styles look natural rather than "done." Michael Douglas created this combination for the modern blow-dry—polished but not precious.

What's Included

  • THE 1 - Hair Primer (200ml): Preps hair and provides heat protection
  • THE 2 - Volume & Shine Blow Out Spray (200ml): Creates smooth, voluminous blow-dries
  • THE 5 - Voluminous Texture (200ml): Adds that lived-in, textured finish

Key Benefits

  • Root-to-tip volume: Lift at the crown, body through the lengths
  • Smooth with texture: Frizz-free but never flat or lifeless
  • Lived-in movement: Styles that look natural, not salon-stiff
  • Day 2+ refresh: THE 5 revives volume and adds texture

How to Use

  1. Prep: Apply THE 1 to damp hair for protection and softness
  2. Volume: Spray THE 2 at roots and through lengths
  3. Blow-dry: Use a vent brush from nape upwards, lifting at roots
  4. Texture: Finish with THE 5 for volume and that undone edge
  5. Day 2+: Refresh with THE 5 at roots and ends

Who It's For

Anyone seeking a modern, textured blow-dry with volume and movement. Perfect for mid-length to long hair that needs body without stiffness.

The mdlondon Signature

All three products share our signature fragrance—zesty oranges and lemons with petitgrain notes. Vegan, cruelty-free, sulphate-free, paraben-free, and nut-free.
What tools do I need to create this look?

To create The Alexa, you'll need the WAVE styling wand. For the styling products, we recommend the Numbers bundle (1+2+5): The One (Hair Primer), The Two (Blow Out Spray), The Five (Voluminous Texture Dry Shampoo).
Is this look suitable for my skill level?

The Alexa is achievable at all skill levels. With the WAVE styling wand and our step-by-step guide, you can master this style. The key is using the right products in the right order.
What hair types work best for this look?

The Alexa works well on most hair types. The WAVE creates effortless, natural-looking waves. The Numbers styling products help prepare and protect your hair.
How long will this style last?

With the right products, The Alexa can last all day and into the evening. The One preps your hair, The Two helps during styling, and The Five sets the final look.

If you'd like instant hair advice drawn exclusively from Michael's vast knowledge and experience then you can chat to AI Michael right now.

Get Live Advice Now

Used by Michael

Every mdlondon tool is personally tested and approved by Michael Douglas before it reaches you. With over 35 years of professional experience styling A-list celebrities and fashion icons, Michael knows exactly what it takes to create beautiful, healthy hair.

From the initial concept to the final product, Michael's expertise ensures that each tool delivers the performance and results that professionals demand - now available for your home styling routine.

You may also like